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Andres Castelo

Payments and digital banking strategy, 15 years in LATAM, now building AI-native GTM

Quito, EcuadorLinkedIn

I've spent fifteen years in financial services: insurance, strategy consulting for bank C-suites and, most recently, a card issuer, where I ran the analytics behind executive decisions for 750,000+ cardholders. Now I build AI-native go-to-market systems with Clay and Claude, and have helped 10+ founders sharpen their GTM and prospecting. In this cohort I built outbound into Colombia's popular and microfinance banks. I'm open to strategy, growth and Andean expansion roles at fintechs and digital banks, remote or with relocation.

1Cohort finished, every submission gradedFrom Clay
4Builds shippedFrom Clay
20Classmates helped, marked by themFrom Clay

Work

Reviewed inside a cohort where it says so. Numbers are the student's.
Case study
Outbound Orchestration Foundations · Cohort 5
Outbound to Colombia's popular banks for Jelou.ai
Finds 10 popular and microfinance banks in Colombia, the CX and channel leaders inside them, and a dated reason to write. When Google News comes up empty, a Claygent reads the bank's own site and returns "none" if it can't verify a date and a source. What moved: the fallback verified initiatives at 3 of the 10 banks, including Mundo Mujer's WhatsApp outage, which made them my first account. Tradeo

Skill map

2 Clay use cases proven. Tap or hover one to see the proof and what it is built from.
Proof levelsCertified by ClayVerified workShared, in review
Phase 1

Crawl

Clean, scored data you can trust

1 proven
Phase 2

Walk

Automations that run without you

1 proven
Phase 3

Run

Signals and reps working the same system

0 proven

Data foundation

Reachable accounts and contacts, lower tool spend

Crawl

Grow pipeline

Outreach volume, reply rate and speed to lead

Walk

Building blocks

12 proven. The Clay skills every use case is made of. Tap or hover a use case to see its recipe.

Sourcing2Where records come from
Enrichment2What you learn about them
Logic5What you decide
Activation2Where the decision lands
Operate1Why it keeps working

Credentials

Issued by Clay. Anyone can verify the ID.

Outbound Orchestration Foundations Cohort 5 diplomaOutbound Foundations

Cohort completed, every submission graded
Nov 2026 · CC-DIP-3F35DD42Verify
0.31% of the Clay community hold this

Skills

Levels come from graded work and certifications, not self-report
Outbound Orchestration FoundationsAdvanced

Journey

Graduated Outbound Orchestration Foundations Cohort 5
Diploma earned
Nov 2026
First reply
Answered a classmate
Oct 2026
Joined Outbound Orchestration Foundations Cohort 5
Outbound Orchestration Foundations
Oct 2026
Credentials and badges are issued by Clay. Andres can hide them, not edit them.